T-House

Sound is a form of energy that can be heard and felt through the skin and mind, and has long been incorporated into healing practices. In Japan, sound is often used to open and close meditation practices; the clear song of a singing bowl or the pure ring of a bell can instantly refocus a wandering mind. This practice inspired us to offer The Meditation Bell—a tool to help you return the present moment with a single ring. We turned to Nousaku, an esteemed copperware purveyor in Japan, to craft this timeless instrument. Based in Takaoka in Toyama Prefecture—which is responsible for 90% of copperware production in Japan—Nousaku has designed brass and bronze treasures like Japanese tea ceremony utensils, bells, and flower vases since 1916. Their advanced casting techniques, expert knowledge, craftsmanship, and creativity have been passed down through generations. Heard most often through trumpets and horns, brass was the ideal material to create The Meditation Bell, as it is prized for its clear and beautiful sound. Each Nousaku piece is finely shaved by experienced craftsmen, which accentuates the beauty of the brass itself. In a world that is filled with motion, noise, and distraction, this gentle pause invites you to reconnect with yourself. It has also been proven to have a profound effect on your mood, and even your well-being. In a study on the effects of singing bowls in meditation, participants reported significantly less tension, anger, fatigue, and depressed mood following the sound meditation, as compared with pre-meditation.* It’s no wonder that bells have been incorporated into meditation practices for centuries in many parts of the world. We asked our Global Well-Being Mentor, Toryo Ito, how bells are used in his daily life, at his temple in Kyoto: “The healing ring of a bell is used to signal the beginning of activity or a shift between tasks. At our temple, for example, a bell is rung to wake the monks, or when we start reading the sutra. We also like to ring the bell before making a wish.” Informed by his own experience, Toryo Ito crafted a unique meditation practice that you can recreate with The Meditation Bell. To mentally prepare yourself for using the bell in your practice, Toryo Ito recommends ringing the bell during relaxing activities, like when you’re having tea or watching your favorite show. This will help your mind associate its sound with relaxation. For Meditation Step 1: Find a comfortable position. Step 2: Ring the bell to enjoy the reverberation until it fades. Step 3: Meditate for the desired amount of time. Mentally engage with all of your senses. Step 4: Ring it again and enjoy the reverberation until it fades. Step 5: Slowly and naturally go back to daily life. *Goldsby, Tamara L et al. “Effects of Singing Bowl Sound Meditation on Mood, Tension, and Well-being: An Observational Study.” Journal of evidence-based complementary & alternative medicine vol. 22,3 (2017): 401-406. doi:10.1177/2156587216668109

Off the southernmost tip of Japan’s mainland lies Okinawa, an archipelago of wondrously clear water, white-sand beaches, and lush, verdant vegetation. Aside from its natural beauty, Okinawa is home to some of the most abundant coral reefs, incredible wildlife, vibrant blossoms—and some of the healthiest people in the world. Recognized as a Blue Zone, Okinawa is famed for the health, vitality, and happiness of its inhabitants, who happen to enjoy some of the longest average lifespans in the world. The astounding longevity of its citizens can be attributed to their activity—Okinawa is the birthplace of karate—as well as their plant-based, nutrient-rich diet. Surrounded by water, Okinawans have much respect for the ocean and its bounties, and make use of its many offerings in their daily life, from omega-rich fish in meals to red algae in their religious ceremonies. Known as a “treasure from the god of the sea,” this same red algae is a key ingredient in many of our skincare formulas, like The Dewy Skin Cream. With the belief that what is good for the body is good for the skin, Okinawans have included many other local oceanic finds in their beauty rituals as well. One such beauty secret includes kucha, a clay found only in the central and southern seas of these islands. This soil was blessed by marine life, enriching it with minerals and nutrients five million years old. For centuries, Okinawan women have cherished this clay for its superb oil-absorbing properties, using it as a hair powder or face mask. We chose this beloved kucha clay to act as the base of The Clarifying Clay Mask, our sensorial face mask that will help return harmony to your skin. We paired the clarifying and oil-absorbing properties of Okinawa kucha clay with gently exfoliating Japanese konjac (a starchy root vegetable) and warming Japanese volcanic ash to create this innovative clay mask. The Clarifying Clay Mask works in three minutes to help your skin let go of excess oil and sebum, leaving behind only essential moisture. Ideal for oily and combination skin, this mask helps reveal a complexion as clear and beautiful as Okinawa itself, with smoother texture, visibly tighter pores, and a soft, hydrated feel. We hope this timeless offering helps transport you to this wondrous island, if only for a few moments.

As the adage goes, the eyes are the window to the soul, so treat the delicate skin around the eyes with loving care. Below we cover common causes of undereye bags, dark circles and puffiness, along with tips for concealing and boosting hydration and radiance. Why Do Eye Bags and Puffiness Appear Around the Eyes? The area around your eyes is some of your most delicate skin, which is why it’s so important to take care of it. Mild swelling, puffiness, and eye bags (caused by water retention or sagging skin) become more common as you age, and are often a result of an accumulation of fluids in the surrounding tissue. Eye bags, swelling, and puffiness can be caused by: The overconsumption of salt, leading to fluid retention Allergies that cause inflammation and swollen blood vessels Sinus problems Dehydration Fatigue and lack of sleep Stress Crying Underlying medical conditions How Can You Care for Puffiness and Eye Bags? Here are some ways you can get rid of puffy eye bags and rejuvenate your under eye area. First and foremost, hydrate! Drink at least eight glasses of water every day to help flush out retained liquid in your body. This action alone is not only fantastic for your skin health but your overall well-being, too. Reduce your salt, alcohol, and caffeine intake, as each of these can trigger water retention (which can cause puffiness). Incorporate home remedies, such as applying cold compresses, cucumber slices, or chilled tea bags to swollen lids. In addition, add a massage tool to your morning and evening ritual to help reduce puffiness. Try our Akari Gold Massager, which can be used daily to awaken skin, release tension, and visibly reduce puffiness. Embrace mindfulness, which might seem unrelated to eye bags and puffiness, but stress can have lingering effects on our body, particularly our skin. Bringing balance to your life can help reduce stress and minimize its effect on our natural radiance. Incorporating meditation or other calming practices throughout your day, especially before bed, can bring new levels of peace and calm and a renewed sense of well-being. Utilizing an effective skincare routine, which reminds us: Are There Specific Products to Care for Puffy Eyes? We offer a collection of hydrating creams, masks, and serums to plump and nourish the skin around your eyes. Here are a few of our favorite eye treatments and skincare for under eye bags and puffiness. The Silk Peony Melting Eye Cream – This cushiony balm, designed for comfort around the delicate eye area, melts upon application, releasing a powerful moisturizing elixir with line-smoothing liquid silk and moisture-locking Japanese white peony to reveal a healthy radiance. Ageless Revitalizing Eye Cream – The rich, velvety eye cream is packed with antioxidants, botanical extracts, Okinawa red algae, and hyaluronic acid. The luxurious treatment revitalizes and brings a firmer look to the eyes. Luminous Deep Hydration Firming Eye Serum – This weightless serum firms the look of skin, reduces puffiness, and hydrates. The treatment features Okinawa red algae, honeysuckle leaf, and caffeine to plump and diminish the appearance of fine lines, as well as a cooling ceramic applicator and 23-karat gold to help give under eyes a brighter appearance. What is the Best Way to Apply Products Around the Eyes? Applying eye cream both day and night is a vital part of your skincare ritual. Because the skin around your eyes is so delicate, it is important to use a gentle touch. Think of applying products to this area like a whisper to the skin. Take care to tap it on gently with your ring finger, as this ensures you won’t pull the skin too harshly while applying. Be sure to apply your eye cream after cleansing and toning, but prior to applying your moisturizer, as you want to ensure that your eyes are treated to the product’s maximum benefits. Let the cream absorb and sink fully into your skin to enjoy hydration, nourishment, and increased suppleness. Explore our full collection of products for radiant eyes at tatcha.mom.

How Congested Skin Affects Emotions + What You Can Do About It Though we’re taught not to worry about what others think, most of us still feel self-conscious about our appearance from time to time—namely, our skin. While spotless, youthful complexions remain the beauty ideal in most cultures, anything that falls short can cause feelings of shame and embarrassment. A 2020 study in The International Journal of Psychology Research showed that depression, anxiety, and fear were markedly more prevalent among people who experience a range of skin conditions, but particularly those with active, congested complexions. These emotions aren’t exclusive to those with the most severe acne, either. Dr Emmy Graber, president of the Dermatology Institute of Boston told the New York Times , “The problem is defined by the patient. Someone with just two or three pimples can be very distraught.” A study by the University of Western Ontario’s Department of Psychiatry showed that the condition of our skin can influence whether we feel in control of our lives. Those living with active or congested skin may find themselves on a never-ending search for the formula that will clear their skin once and for all. As Dr. Angela Lamb of Westside Mount Sinai Dermatology Faculty Practice told US News & World Report , "Many women feel very defeated," "They have tried what they consider everything and they still do not have the skin they want.” Convinced that stronger formulas result in stronger results, many have ended up damaging their skin further. A recent study by the Canadian Dermatology Association showed that overusing antimicrobial agents like salicylic acid or retinoids decrease microbiome diversity, which can cause the very skin inflammation users were hoping to erase. At Tatcha, we believe in a different approach that puts the care back in skincare. The skin is a wondrous, dynamic organ that carries us through life and protects us from the outer world. It was not meant to be burned, stripped, and scrubbed, but treated with daily attentive care and support. To create the most effective skincare without upsetting the skin’s delicate balance, scientists at the Tatcha Institute in Tokyo put harmony at the center of everything they do. This philosophy is influenced by classical Japanese cuisine: simple yet complex, each flavor contrasts and complements the others to create a symphony of tastes that please the senses and nourish the body. Similarly, instead of relying on a high percentage of a single ingredient, our scientists believe that a formula is greater than the sum of its parts. The newest manifestation of this philosophy is The Texture Tonic, our gentle liquid exfoliating treatment. Like all Tatcha formulas, it is crafted from a balance of gently effective Japanese botanicals, and proven clinical ingredients. The result is a gently effective exfoliating treatment that works with skin, not against it, avoiding the irritation and inflammation that can come with harsher formulas. AHAs derived from fruits loosen the bonds between dead skin cells, removing the surface layer of skin to reveal a smoother complexion and radiant glow. Meanwhile, wild rose fruit extract, which is rich in flavonoids (antioxidants) and tannins (astringents), minimizes the look of pores and inhibits excess oil production without stealing essential moisture. Powerhouse niacinamide, a stable form of Vitamin B3, firms the walls of enlarged, sagging pores to further reduce their appearance while also calming the complexion and reducing redness. Japanese mugwort, a time-honored medicinal herb with soothing, anti-inflammatory properties, supports the skin barrier function by increasing water retention. In fact, unlike many exfoliants, The Texture Tonic actually adds moisture back into the skin, instantly increasing hydration by an average of 124%.* For best results, we recommend using The Texture Tonic as part of your daily, and/or nightly ritual. Apply with a cotton pad to clean, dry skin. By removing excess oil and buildup, The Texture Tonic clears the way for all your skincare to absorb more easily. Follow with The Essence to further replenish hydration, apply a serum next if desired, and finish with a moisturizer to lock in all that nourishment. *based on a bio-instrumentation study conducted on 33 panelists over 8 hours -The Tatcha Institute

Niacinamide – a wondrous name with big, effective results. Niacinamide has become a skincare buzzword in the last few years, and for good reason. Famed for its bevy of benefits, including visibly improving dull, uneven skin tone, strengthening the skin barrier, restoring moisture loss, and boosting skin’s natural hydration levels. It does all that – and even more. Below, we uncover the benefits of niacinamide, what it does for the skin long term, and how to use niacinamide in your skincare ritual. What Is Niacinamide? Niacinamide is a form of Vitamin B3 and is also known as nicotinamide. What makes niacinamide so impressive is that it’s water-soluble, meaning it’s perfectly stable in the presence of heat and light – unlike many similar superstar ingredients (like Vitamin C). Because it’s so shelf-stable, this means niacinamide is much more effective in skincare ingredients and products, so you actually can get the true effectiveness and benefits promised on the bottle. What Does Niacinamide Do? A better question might be, what can’t niacinamide do? It’s most famed for its ability to help visibly reduce the appearance of enlarged pores, which is accomplished by decongesting pores. Consistent usage shows that niacinamide can also prevent oil and debris from getting backed up in the pores, which can lead to clogged and enlarged pores. Niacinamide is also anti-inflammatory, meaning it’s great for those that are acne-prone. Plus, it helps the overall health of your skin, thanks to helping skin produce more ceramides, which in turn improves the well-being of the skin barrier. Benefits Of Niacinamide For Skin The superstar ingredient has countless benefits. Here are a few of its most impressive. Improves Skin’s Hydration Levels Beyond helping to visibly reduce the appearance of pores, niacinamide also restores skin’s natural moisture levels and can even boost the hydrating abilities of moisturizers applied afterward. The skin-restoring ingredient is particularly special because it’s ideal for a vast array of skin types, from blemish-prone to sensitive, as it can help restore the skin barrier. Reduces the Appearance of Uneven Skin Tone, Dark Spots, and Fine Lines Niacinamide can also visibly even skin tone, texture, and discoloration—the ingredient can target excess skin pigmentation and reduce the appearance of discoloration and even prevent new discolorations from appearing. With consistent usage, niacinamide can help pores appear smaller, skin tone appear more even, visibly reduce excessive fine lines and wrinkles, and give skin an overall healthier glow. How Often To Use Niacinamide From toners to serums to creams, niacinamide can be found in a plethora of products. No matter your product of choice, if you don’t use it correctly, you may not receive the incredible benefits of the superpowered ingredient. Wondering how often to use niacinamide? It depends on your formula. For a hydrating exfoliating toner, you may enjoy using it daily or every other day. While a hydrating and soothing niacinamide serum can be used twice a day – same for a healing niacinamide face cream, too. The only time to use caution with a niacinamide product is when the formula includes additional powerful ingredients, like Vitamin C. In that case, introduce it to your ritual slowly to see how the skin reacts, ideally once or twice a week at first to assess how skin handles it. Best Niacinamide Products Incorporating a niacinamide product into your skincare routine is beneficial in many ways. Incorporating several niacinamide products though? Innumerous benefits. Here are a few of our favorite niacinamide-boosted products. A Healing SPF The Silk Sunscreen is our newest SPF innovation – boosted with mineral SPF 50+ protection, hyaluronic acid, and beloved niacinamide. The niacinamide visibly evens skin tone, reduces redness, and visibly firms the look of pores, while hyaluronic acid helps to immediately boost skin’s natural moisture levels, softness, and skin tone. And as the name hints, the formula features a rather unique ingredient: silk. Surprisingly, silk has an amino acid structure similar to that of skin, which allows the silky liquid to provide a protective veil of hydration without weighing your skin down. Basically, it makes your skin feel healthier, while also providing incredible sun protection. Massage on daily before any interaction with the sun. A Hydrating Liquid Exfoliant An exfoliator with niacinamide can be especially beneficial when applied after cleansing to help rehydrate and replenish skin. Try using an exfoliating liquid, like The Texture Tonic. This formula features niacinamide, fruit AHAs, Japanese mugwort, and wild rose. Together, the ingredients visibly even skin tone and texture, all while restoring essential moisture for calm, smooth, and healthy-looking skin. The result is a harmonious yet effective exfoliating treatment that works with skin, not against it, avoiding the irritation and inflammation that can come with harsher formulas. The ingredients in The Texture Tonic work in beautiful unity – niacinamide visibly firms the look of pores, while the fruit AHAs gently resurface skin for smoothness, and the wild rose, sweet fennel, and rosemary oil help minimize excess oil and sebum. The Texture Tonic also features the sacred Japanese mugwort (or yomogi extract), which has been used to cleanse the body (from the inside and out) for thousands of years. We particularly love this wildflower for its impressive ability to visibly calm skin and reduce redness. The Texture Tonic is perfect for most skin types, but particularly beneficial for oily, breakout-prone, uneven texture, and those looking for a reduction in the visible look of pores. To use, pour a few drops onto a cotton pad and sweep over your face after cleansing. The Texture Tonic can be used morning and night, and even midday for more oily skin tones to refresh skin and wick away excess oil. Have sensitive skin? Even though The Texture Tonic is a chemical exfoliant, it won’t irritate or upset the skin’s delicate balance. The Texture Tonic was created to work in harmony with the beautiful ingredients, rather than relying on a high percentage of a single ingredient—because we believe that a formula, like the effective one of The Texture Tonic, is greater than the sum of its parts. The gentle effectiveness of this formula is powered by niacinamide. The beautiful, proven ingredient delivers time and again, supporting your skin to a healthier-looking complexion.

It’s important to remember that our bodies were made to age. In Japan, aging is viewed as a gift, rather than something to worry about. The goal is not to look perpetually young, but rather the Japanese approach is about having the best skin of your life, at any age. However, perhaps you’re experiencing “accelerating aging”, or you'd like to reduce fine lines or wrinkles —there are a few tips, tricks, and skincare rituals that can help make these lines appear less visibly noticeable. Below, we deep dive into why premature fine lines occur, the best serums and moisturizers to help reduce the look of wrinkles, and a facial massage for a quick glow that also helps ward off excessive aging over the long run. What Causes Fine Lines and Wrinkles? Fine lines are basically baby wrinkles, created when the same muscles contract day after day. With continued use of those same muscles for years, those fine lines mature into wrinkles and become more permanent. Wrinkles are more prominent, and it is more difficult to reduce their appearance. It’s common to see fine lines and wrinkles in areas of the face that move excessively, like eye wrinkles and neck wrinkles. If you feel as though you might be experiencing “accelerating aging”, which is where skin is aging faster than the body’s normal rate, it could be caused by a variety of situations. Conditions like diet, stress, pollution, smoking, and even your skincare routine can negatively impact and accelerate aging. Maintaining a proper skincare ritual, along with a healthy lifestyle and diet, will help keep you as close as possible to the balanced, biological rate of aging, rather than accelerating the process. Plus, this wellness plan can also help diminish the appearance of fine lines and wrinkles. How to Minimize Fine Lines and Wrinkles A Healthy Skincare Ritual A healthy, skin-repairing ritual is one of the most beneficial ways to reduce the appearance of accelerating aging, fine lines, and wrinkles. A skincare routine filled with loving, hydrating, and healing ingredients is the best way to address aging skin. The Rice Wash The first, and perhaps most important, step in your ritual is to purify your complexion. This gentle foaming cream cleanser washes away daily buildup without stripping skin for a soft, luminous complexion. Cleansing the skin also allows for the next important steps in your ritual to work even better. The Essence After cleansing, apply The Essence, a treatment essence that is formulated with Hadasei-3™—our proprietary complex of nourishing green tea, rice, and algae—to exfoliate, brighten, and moisturize the skin. This potent formula boosts the effects of skincare, resurfaces, and hydrates for primed, plump, petal-soft skin at any age. Resurface, soften, and plump with The Essence. Made of 100% Hadasei-3, a trio of fermented Japanese superfoods, the Essence is proven to make your skincare more effective. The Silk Cream This rich yet weightless gel cream delivers the optimal level of moisture for any skin type, helping to minimize signs of aging for your healthiest-looking complexion. Boosted with liquid silk protein, squalene, and our proprietary Hadasei-3™ complex for softer, smoother, and firmer-looking skin. Ageless Revitalizing Neck Cream Don’t forget about another area that’s quick to show signs of aging skin—the neck. The skin on the neck is put through stress from constant movement and sun exposure, and is naturally prone to premature aging, particularly neck wrinkles. Packed with antioxidants, Ageless Revitalizing Neck Cream was formulated with natural botanical actives, Vitamin C, and Japanese superfoods to create firmer-looking skin over time. The Silk Peony The skin around your eye area is the thinnest on your entire face, so it needs extra moisture. The Silk Peony eye cream melts to release a double shield of hydration for the delicate skin around the eye area. It’s formulated with line-smoothing liquid silk and Japanese white peony, which seals in moisture, reduces dryness, and helps visibly reduce the appearance of eye wrinkles. Indigo Overnight Repair While you rest at night, your skin is actively refreshing itself, making it the prime time to wear a super-hydrating mask to alleviate visibly fine lines. Our Indigo Overnight Repair is like beauty sleep in a jar. It’s more than a mask or moisturizer—this ultra-hydrating concentrate of botanical oils and extracts is a cushiony, fragrance-free soothing serum-in-moisturizer treatment that visibly calms irritation, strengthens skin’s barrier, and balances the microbiome so you can awaken with skin as strong as you are. It is meant to melt into skin overnight, revealing a youthful glow and calmed skin by the time your morning alarm goes off. Resurfacing Serums Balancing and gently resurfacing skin for the most smooth, calm, and radiant surface goes hand-in-hand with healing moisture. After all, once you effectively exfoliate, everything you apply afterward only works that much more efficiently. Violet-C Brightening Serum Formulated with two forms of Vitamin C and antioxidant-rich Japanese beautyberry, this brightening serum effortlessly glides onto skin to restore radiance and reduce the appearance of wrinkles, helping to reveal a translucent, youthful glow. The Dewy Serum This youthful serum works to replenish skin and reduce wrinkles with continued use over time. The Dewy Serum restores and replenishes the key components of healthy skin, lost over time, to help it perform at its optimal level. Our proprietary Hadasei-3™ complex comprises 73% of The Dewy Serum. The three superfoods are given new life through a double fermentation process that generates high levels of naturally-occurring lactic acid and gentle AHAs that promote natural skin surface turnover, smoothing the look of lines and improving texture. As dead skin cells are washed away, the serum replenishes with two substances native to our skin—plumping hyaluronic acid and moisture-locking squalane. Together, these ingredients help return supple, bouncy radiance to your skin. Sunscreen SPF is vital every single day, rain or shine. Not only does it protect you from sunburns and sun damage, but it also helps improve skin quality over time with consistent usage. Silken Pore Perfecting Sunscreen This lightweight sunscreen provides broad-spectrum SPF 35 protection from UVA and UVB rays with pure, skin-loving ingredients. Silk extract leaves skin feeling silky-smooth, Japanese wild rose helps tighten the look of pores and smooths skin texture, and loquat leaf extract offers a rich source of antioxidants to protect and calm skin. Facial Massage Japanese facial massage is a very special beauty regimen enhancement. This practice has been proven to de-puff skin, and boost microcirculation, and increase skin’s overall glow. This invigorating massage not only refreshes blood cells and removes that waste, but feels wonderful, too. With only two extra minutes, it is an excellent way to incorporate a moment of self-care into your skincare ritual. Tatcha founder Vicky Tsai is a big fan of daily facial massages in both her morning and evening rituals. “In the morning, I massage my face with the Purify step to stimulate my mind as well as my skin,” she says. “In the evening, I perform a massage as I moisturize skin in the Nourish step. There are many ways to perform facial massages, but the key is to always move upward and outward, from the center of the face.” Discover a skin-healthy ritual and more at tatcha.mom.

From blackheads and whiteheads to painful, inflamed cystic breakouts, acne appears in many forms. If you’re experiencing any type of congested skin, you’re certainly not alone – acne is the most common skin condition in America, with more than 85 percent of people experiencing some form of it in their lifetime. But there is good news: there are ways to manage acne. Below, we dive into what acne is, what causes it, and how to help treat it. What is acne? Acne forms when pores become clogged with excess oil, dead skin cells, and sometimes, bacteria. The resulting inflammation is typically a swollen, red pimple. The origins of acne are fairly unknown, but scientists theorize that our prehistoric ancestors may have lost their fur faster than their sebaceous glands could adapt, leading to an overabundance of oil. What causes acne? Though it’s more common in teens due to a surge in hormones, anyone can get acne, even babies can experience acne. It’s most often caused by fluctuating genetics, hormone levels, environment, and lifestyle — factors that can affect anyone. Pores are the small openings on the top layer of your skin that release sweat and oil, and they tend to be most visible on the oily areas of your face, like your T-zone (forehead, nose and chin). Clogged pores occur when your skin is regenerating new skin cells during its natural renewal process and the dead skin cells become trapped in your skin, which leads to an increase and buildup of oil production, dirt, and dead skin cells. This can be caused by a variety of factors including bacteria, sweat, hormones, makeup, or incorrect skincare products. These dead skin cells, dirt, debris, and sebum (also known as excess oil) then clog pores by sticking to their sides—which results in breakouts and blemishes such as pimples, blackheads, and whiteheads. It’s also worth considering other factors when breakouts suddenly occur. The Japanese skincare ritual isn’t about overnight transformations or aggressive treatments. Rather, it’s about meditative moments attending to your skin and to yourself, every single day. To truly care for your skin, you must go beyond trying to eliminate a pimple or splashing away makeup. Think of your skin as a reflection of your body. Could it be stress that causes a breakout? A lack of sleep that results in dry or dull skin? Skincare can only go so far if you aren’t paying attention to the state of your soul. What products can help treat blemishes? Everyone's skin is different, and your skin can be ever-changing. Consult it daily to assess how it’s reacting to any rituals or treatments. It can be so satisfying to focus on one skin issue until it’s gone, but it would save you lots of effort to try and prevent the issues from occurring in the first place. By purifying, polishing, plumping, and nourishing your skin with a classic Japanese skincare ritual each and every day, you can help minimize those issues that irritate you, whether it’s a breakout, dry texture, or sunspots. The building blocks of a beautiful skincare ritual, particularly for those that are experiencing breakouts, start with the basics: cleansing, exfoliation, treatment, and moisturizing. Cleansers Cleansing is one of the most important aspects of your daily skincare ritual, no matter your skin type. Removing excess oil, sebum, makeup, sunscreen, and debris is vital for happy skin. Particularly if you have oily skin or an oily T-zone area, your skin produces extra sebum that can lead to clogged pores and eventually breakouts. Cleansing with The Deep Cleanse is a great start to your morning and end of your day. The gentle gel cleanser lathers into a creamy foam to lift away oil without over-drying. Skin is left feeling refreshed and comfortable afterward. Exfoliants Rice is the basis of our exfoliants. We love this humble dietary staple because it effectively removes impurities while providing skin-nourishing oils, which is perfect for those experiencing blemishes. A natural enzyme exfoliant, rice bran boasts potent antioxidants and nourishing moisturizers, and when activated with water, rice powder can not only decongest your pores, but also brighten skin tone, diminish the look of hyperpigmentation, and help enable skin to better absorb the next steps in your ritual. Many conventional Western exfoliants contain seeds, salt, or ground shells that can tear and tug at the skin, with even weekly use causing irritation. Rice powders are beloved because they can be used every day without stripping or pulling at your skin. Instead, the foam delicately removes the dead skin cells that make your complexion appear dull. Try our bestselling Rice Polish Deep —it’s composed of finely ground rice bran, papaya enzymes, and wild rose to promote healthy, natural skin turnover. To activate the powder, simply add a drop of water to create a creamy foam. Serums and treatments For your night routine, we recommend our Violet-C Brightening Serum , a clean, kind-to-skin formula with two types of Vitamin C and antioxidant-rich Japanese beautyberry. Mild fruit AHAs also work to resurface and exfoliate dull skin. The brightening serum helps to reveal a translucent, radiant glow. A brightening serum can also help lighten the appearance of scarring. Similar to our Violet-C Brightening Serum, our Violet-C Radiance Mask is formulated with Japanese beautyberry, two types of Vitamin C, and AHAs from seven fruits. This creamy, rinse-off mask helps treat dullness, uneven skin tone, and texture—and helps provide antioxidant protection from sun damage while revealing softer, glowing skin. Moisturizers Those experiencing blemishes and breakouts may be tempted to skip moisturizers altogether, thinking it may cause even more to appear. However, a lack of hydration will cause a dryness imbalance, thus causing the skin to create excess oil, and increasing the potential for additional blemishes. Look for a moisturizer that hydrates but doesn’t leave skin coated or greasy. The Water Cream was created for congested skin specifically, as it’s a lightweight, clarifying cream that releases a burst of hydrating nutrients and pore-refining botanicals for healthy, balanced skin. The unique water-burst formula breaks upon application to deeply deliver treatment benefits and hydrations without leaving skin sticky or greasy.

Relationships come and go, but the one with your skin will always be sacred. It’s a lifelong commitment that requires patience, love, and experimentation as your complexion changes. It is never too late to start taking care of the future health of your skin. With both reliable skincare and a healthy lifestyle, you can feel confident in your skin at any age. In addition, no matter what skincare ritual you adopt, it is also imperative to include a daily SPF to protect your skin from harmful UV rays. Keep reading to discover suggestions for how to put together a skincare ritual for every age. In Your 20'sWhen you focus your skincare ritual on illuminating your natural beauty, you are better able to keep your skin bright and fresh at every age. Your ritual at this age should include calming and brightening formulas to protect your skin from the elements and maintain a healthy glow.Gentle CleanserIn your twenties, your skin turnover is around every twenty-eight days instead of the intense oily-ness you might remember from your teen years. This means you need a gentle, soothing cleanser, not one filled with harsh ingredients. The Rice Wash is a soft cream cleanser that gently rids skin of impurities to reveal your radiant glow. Without disrupting delicate skin barriers, this cleanser effectively washes away pollutants with its pH-neutral amino acid base. A combination of hyaluronic acid and Okinawa algae leaves skin feeling moisturized and hydrated.Vitamin C SerumVitamin C can help brighten your skin at any age, including in your twenties. Our Violet - C Brightening Serum is oil-free and combines 20% Vitamin C + 10% AHAs to help soften and smooth for more radiant, even-toned skin. AHAs are effective, yet gentle, exfoliants that help brighten skin, making them ideal for use in your twenties and throughout your lifetime.Daily SPFDon’t forget sunscreen, even in the colder months of the year. Utilizing products with SPF can protect your delicate skin from the harsh UV rays of the sun. Our lightweight Silken Pore Perfecting Sunscreen contains broad spectrum SPF 35 and smooths the look of pores, making it suitable for use as a primer.Nourishing Eye CreamAs you age, the skin around your eyes becomes thinner, so adding extra nourishment will keep the area plump and hydrated. By beginning to use an ultra-nourishing eye cream in your twenties, you will soothe the delicate area surrounding your eyes. The Silk Peony eye cream effortlessly melts into your skin to provide hydration and moisture. Ideal for use before makeup application, it helps reduce the look of fine lines to smooth skin.In Your 30'sNow is the time to be kind to your skin as you seek nourishing formulas to balance and protect. As you age, cell turnover begins to slow and your skin also experiences a decrease in collagen production. This can lead to the appearance of fine lines, crow’s feet, and hyperpigmentation. While the appearance of your skin is also reliant on environmental factors and your lifestyle, we recommend a skincare ritual in your thirties that focuses on protecting your skin and boosting your natural radiance.Cleansing OilA hydrating 2-in-1 makeup remover and cleanser will be your best friend in your thirties. You’re balancing a busy schedule and crave products that can do it all. The Camellia Cleansing Oil is a beautiful and refreshing start and end to each day, which is why many women in their thirties love this formula. It is blended with camellia oil to nourish the skin, gently melt away oils, and remove waterproof makeup, which leaves the skin feeling softer than silk.Gentle ExfoliatorAt least once a week, adding a gentle exfoliator to your skincare ritual will help you keep a radiant glow throughout your thirties. Clear the buildup in your pores and leave your skin plump and refreshed with The Rice Polish: Gentle. This gentle enzyme powder exfoliates deep into the pores without stripping the skin of essential moisture. The blend of nourishing Japanese rice bran and Japanese wild rose lathers into a creamy foam for a calming experience.SerumApplying a serum before your moisturizer can help both products work better, boosting your skin barrier. The Dewy Serum is a 3-in-1 serum of clean, kind-to-skin ingredients that gently resurfaces with lactic acid. Learn more about how The Dewy Serum helps to renew your skin here.MoisturizerA beautifully hydrating moisturizer, like The Silk Cream, is an essential part of skincare at every age. This soft weightless gel cream contains hydrating silk and Hadasei-3™, a trio of Japanese superfoods that leave your skin feeling supple and nourished.Eye CreamIn your 30’s, it’s essential to use a daily eye cream to help keep the thin delicate skin around your eyes plump and firm. Our Luminous Deep Hydration Firming Eye Serum is formulated with a blend of Okinawa red algae, honeysuckle leaf, and caffeine to provide instantly visible firming, reduced puffiness, and a boost of plumping hydration to diminish the look of fine lines.In Your 40'sAs cell turnover slows to around every fifty days in your forties, making minor alterations to your skincare to further honor your skin will keep you looking and feeling your best. It’s essential to exfoliate several times a week and use moisture-rich ingredients like hyaluronic acid to help keep your skin looking and feeling plump and dewy.CleanserCleansing your skin is not just about skin hygiene, it’s a way to refresh and recharge as you begin and end each day. A gentle cleanser, like The Rice Wash, is a dreamy way to refresh your skin. With a pH-neutral amino acid base, Japanese rice powder, an Okinawa algae blend, and Hyaluronic Acid, you’ll cherish the way your skin feels after using this formula.ExfoliatorEvery few days, we recommend using an exfoliator that can help gently clear your pores, like The Rice Polish: Classic. Treat your skin with this water-activated exfoliant of nourishing Japanese rice bran and silk protein, which transforms into a creamy foam for smooth, polished skin with a healthy glow.TreatmentTo keep moisture locked into your skin, we recommend layering your skincare or finding products that do multiple things at once. For example, our Indigo Overnight Repair cream is a serum-in-a-moisturizer. Use it at night to help bring a fresh, dewy glow to your skin by morning. Learn how it works in tandem with the body’s natural overnight healing here.Women Over 50As the skin becomes more mature, it begins to become thinner and lose elasticity. In your 50’s and beyond, we recommend focusing on formulas that add plenty of moisture. You can also take time for a bit of self-care each morning by doing a gentle facial massage, which can help provide lift to your skin. Using a massage tool that can be heated and cooled like our Akari Gold Massager will aid in rejuvenation.CleanserA gentle cleanser each morning and night will keep your skin fresh and radiant. The Camellia Cleansing Oil is a 2-in-1 oil cleanser that will soften, rejuvenate, and seal in moisture. As skin ages, it can lose moisture faster, so this oil cleanser can help boost hydration.EssenceAfter cleansing, add an essence to help the rest of the formulas in your skincare ritual bring maximum benefits to your skin. Resurface, soften, and plump with The Essence, which contains Hadasei-3™, a trio of fermented Japanese superfoods, proven to make your skincare ritual more effective.Hand CreamAging gracefully also means caring for your hands, which should be an essential part of your skincare routine. Carrying a luxurious hand cream in your bag when you are on the go will not only help you stay moisturized, but also provide gentle moments of self-care throughout your day. Our Indigo Soothing Hand Cream is a dreamy blend of Japanese Indigo, silk extracts, and squalene that work to soothe and calm irritated skin.MaskBefore applying moisturizer and eye cream, consider adding a face mask to your routine for even more hydrating and nourishing skincare benefits. Our Luminous Deep Hydration Lifting Mask is a unique, coconut-derived sheet mask that is powerfully hydrating. It can boost the moisture content of your skin by up to 200% in 15 minutes for a plump, luminous complexion.Deeply Moisturizing CreamIn your 50’s and beyond, it is the perfect time to bring even more hydration to your skin and address fine lines and wrinkles. Our Ageless Enriching Renewal Cream is an intensely rich, hydrating, and moisturizing face cream that helps nourish the skin and address the advanced signs of aging. It is ideal for dry to very dry skin types.With our nutrient-rich formulas that help balance, nourish and protect the skin, you can begin to embrace beauty at every age. By showing devotion to your skin, you’ll be well on your way to experiencing a healthy, radiant glow that comes from within.